I’m Caitlin Watson, a Marketing Director, content creator, and storyteller who’s passionate about turning ideas into influence. I specialize in developing campaigns that connect brands with people through strategy, creativity, and authenticity. Currently leading marketing for The Peach Cobbler Factory, I oversee influencer partnerships, brand messaging, and digital content across more than 100 locations nationwide. My background in Media Production, Management, and Technology at the University of Florida has shaped my approach to blending psychology, design, and strategy into every project. Whether I’m building a campaign, leading a creative team, or crafting content that resonates, my goal is simple: to create meaningful and lasting impact through storytelling that feels human.